Real estate in Central Florida has gone through many dramatic changes in recent years, and veteran agent Pedro Germano has been through them all. With his business partner John Cordero, Pedro recently formed the Cordero Germano Group and enlisted the help of Matt Merkel Design in developing their brand.
Crucial to both partners was the creation of a unique graphic identity that will help them stand out in a highly competitive marketplace and that will project the group’s unparalleled expertise and reliable reputation for results.
Logo colors and typography were strategically chosen to be highly visible and recognizable in all environments, particularly on yard signs identifying properties for sale. In addition to logo and ad design, MMD developed the group’s tag line, “Your Personal Real Estate Success Team.”
Mr. Cordero says, “The colors are eye-popping and really stand out. We really love the dynamic way Matt has captured the Florida vibe in our new logo.”
Pedro and John both are agents for Coldwell Banker® and operate out of the firm’s Residential Real Estate office in Winter Park, Florida. Pedro Germano has been awarded the Five Star Professional Orlando Real Estate Award for Best Cutomer Satisfaction for each of the past four years, evidence of the high level of service provided and trust he’s earned from his clients.
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